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Burbank, California - USD Full Time Posted: Friday, 15 March 2019
 
 
TCG is looking for an organized Email Content Producer who will create, manage, and update editorial marketing content in the consumer email channel across various platforms for our entertainment client located in the Burbank area! This role is responsible for maintaining consistency with email program vision and style guides while developing an understanding of strategies to keep content fresh, dynamic, and compelling to fans. The Email Content Producer will also provide digital graphic art support for campaign production and track campaign performance using email and web analytics tools. Email Content Manager Major Responsibilities - Create, update, and maintain editorial calendar of curated digital content for email newsletters - Draft compelling and engaging copy that follows brand guidelines, meets marketing objectives, and promotes appropriate digital content - Support monthly process for content reviews and audits with Marketing managers ensure all email campaigns are reviewed on schedule. Produce and maintain accurate reports and logs of upcoming and historic changes to content testing and editorial direction - Track results of email campaigns using email and web analytics to identify trends in test results and engagement in order to optimize future editorial decisions - Conduct QA testing, follow-up to resolve issues, and liaise with Marketing teams and external vendors to update changes - Provide digital graphic production art support using Photoshop - Ensure that marketing materials comply with all brand and style guidelines - Manage image rights and logo usage Email Content Producer Requirements 3+ years relevant Web content management experience. Email marketing experience preferred. Entertainment industry marketing experience preferred Excellent written and verbal communication including strong editing, grammar, and proofreading skills good listener with the ability to internalize feedback. Copywriting experience required. Strong brand experience with good instincts working with family brands. Entertainment brands preferred Excellent organizational and prioritization skills, with some project management experience. Keep track of multiple projects and progress of others on team. Creates action plans to finish weekly campaigns on time Intermediate skills in graphic design to cut and resize images, create engaging graphics and gifs as necessary Experience working cross-functionally with marketing managers, web producers, and technology providers Experience analyzing reports for trends in key performance indicators and applying knowledge to editorial direction Ability to work independently. Team player who also demonstrates leadership skills in a Matrix managed organization with multiple stakeholders ExperienceEducation Degree from a four-year college (eg B.A., B.S.) required Programs Knowledge of HTML, CMS, Adobe Photoshop, and Microsoft Office required If interested, please submit resumes to julianne.wolfecreativegroup.com mailtojulianne.wolfecreativegroup.com Must provide writing samples Must be available to start work immediately in the Burbank, CA area

Burbank, California, United States of America
IT
USD
The Creative Group
The Creative Group
JS6874_10B47B2DE8C9174C2F72D3AB7CCBA91B/668737828
3/15/2019 1:49:06 AM

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